Cognitive robotics undoubtedly marks the beginning of a new era. Put simply, they are like smartphones with arms and legs – assistants that help us physically, not just digitally. Three key characteristics define a cognitive robot: first, the ability to fully perceive its environment – sight, sound and touch. Second, the ability to process this information and react spontaneously to new situations without being programmed in-advance. And third, the ability to store and build on what it has learned.

Only cognitive robots can reliably recognize people in their environment, which is a prerequisite for not endangering them. With cognitive robotics, we can no longer keep robots behind safety fences in factories, but integrate them into everyday life. This opens up new opportunities, especially in dangerous jobs or where there is a shortage of skilled workers. Household robots could soon become a reality, taking over tedious tasks such as cleaning the bathroom or loading the dishwasher, giving us more "quality time".

NEURA Robotics has no competitors in the traditional sense. Thanks to our open, partnership-based platform approach, we already have the world's largest robotics companies as partners, licensing and adapting our technologies for their own products and customer solutions. In the race with Tesla to develop the first production-ready humanoid robot, we benefit from many years of robotics experience and a decisive location advantage in Germany for the production of high-precision, high-quality hardware.

NEURA Robotics combines all components and sensors as well as artificial intelligence in one device and offers partners a platform for the joint development of applications for a wide range of specialized fields. The resulting and constantly growing NEURAverse offers unrivaled flexibility and cost efficiency in automation and attracts many international market leaders. For example, Kawasaki, the world's third largest robot manufacturer by sales, recently introduced a product line "powered by NEURA".    

NEURA Robotics currently has the MAiRA, LARA and MAV models on the market. These are cognitive industrial robots for applications such as welding, storage, gluing, grinding and assembly.
We are also working on two other models: The MiPA service robot and the 4NE-1 humanoid robot.

We are targeting businesses now and consumers later. We are focusing on industrial applications such as welding, warehousing, gluing, grinding and assembly, but all our know-how and technology is going into our MiPA service robot platform, which can help in offices, care and even in the home. As far as humanoid robotics is concerned, we aim to keep up the pace we have already demonstrated by realizing the vision of a cognitive one-device robot platform within just two years. NEURA Robotics' humanoid robots collaborating with humans in various societal domains and human-designed environments could be a reality in just a few years – and provide a solution to the overall skills shortage.

If robots become as common as a good robotic lawnmower or an e-bike, then we will have to move into that price range in the medium term. This has been part of our strategy from day one. NEURA Robotics develops its own components and sensors, partly because we will have more leeway in pricing our products in the future. Some of our components are much cheaper than third parties’ on the open market. 

With our cognitive industrial robots, which already include all the peripherals for safety, environmental sensing etc., the price list ends where other manufacturers' price lists begin. It's quite difficult to compare performance because our cognitive robots are inherently more versatile and powerful. 

Specifically in the industrial sector, we range between 5,000 and 40,000 euros, depending on the model and size. Our MiPA service robot, which can help in the office, in care and even in the home, will cost well under ten thousand euros.